Entrada Strategic Enterprise Transformation in the Age of AI in Celonis en Madrid

We are delighted to invite you to an exclusive evening hosted by Celonis for the INSEAD Spain Alumni Association:

• Title: Strategic Enterprise Transformation in the Age of AI
• Date: Tuesday, 3 June 2026, 18:45 to 21:30
• Venue: Celonis Madrid Office, Plaza de Manuel Gómez-Moreno, 2, Madrid
• Price: Exclusive event for INSEAD MEMBERS: 15.
• Places: Limited (25) so early registration is encouraged.

As companies move beyond the initial excitement around Generative AI, the real challenge has begun: how to integrate AI into core business processes and create measurable business value.

Join us for a practical and insightful session focused on how senior leaders can turn AI ambition into enterprise transformation.

What we will explore

• The RoAI challenge: scaling AI and delivering return on AI investment
• The AI Maturity Model: assess your organizations readiness
• Real use cases across Finance, Supply Chain and Shared Services
• How to launch, govern and scale AI initiatives effectively

Featured Speakers

• Ke Zhang (INSEAD 10D), Operating Partner, Lead of Enterprise Modernization at Celonis
• Fernando Ranz, Head of Iberia & LATAM at Celonis

Agenda

• 18:45 Registration & Welcome
• 19:00 Strategic Presentation + Interactive Q&A
• 20:30 Networking Cocktails & Hors d'oeuvres

This promises to be a highly relevant session for leaders shaping the next chapter of growth and innovation in their organizations.

We look forward to welcoming you!